As Troy Dreier discusses in his article for Streaming Media this week, TV.com has really embraced web 2.0 tools and is looking for a total engagement of the audience. See the full article at http://www.streamingmedia.com/r/printerfriendly.asp?id=11078 Im looking for players in the Web 2.0 space who believe they have an application that can take this audience and community build to a new stage. I will be at the show 1 and 2 April – see my linkedin account and email me to meet up.
Posts Tagged 'entertainment'
TV.com v Hulu and the effective use of Web 2.0 tools
Published March 28, 2009 Online Marketing Leave a CommentTags: brands, entertainment, hulu, Internet TV, new media, Streaming Media, tv.com, web 2.0
Jimmy Fallon late night talk show that aims to cross media platforms
Published March 28, 2009 Online Marketing Leave a CommentTags: entertainment, Internet TV, marketing, new media, Online Marketing, strategy, technology, tv
Im looking forward to the new talk show (even if I record it as its on too late) with Jimmy Fallon who promises to embrace all new media formats as well as broadcast TV. The key will be the interaction and integration across the various platforms and I think we will see some new experiences if the network gives Jimmy some freedom to experiment. Want to get one of my clients onto this show to talk about where casual games are today and a new concept – the game plays you versus you playing the game. Id also like to see some advertisers pushing the envelope with new formats – any brave brands ready to dive in?
Twiistup – what’s it all about?
Published February 23, 2009 Online Marketing Leave a CommentTags: entertainment, events, games, media, mobile, social networks
Twiistup happened in LA recently – its like a group party for people with interests in media, technology and entertainment. A great place to see new innovations and one of our clients ran a casual game – Ringorang for Twiistup to engage the audience and allow them to test their skills and win prizes.
